HomeMy WebLinkAboutMinutes - Minutes - City Council - Meeting Date: 7/8/2003 (5) * PLEASE NOTE: Since the Glendale City Council does not take formal action at
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MINUTES
CITY OF GLENDALE
CITY COUNCIL WORKSHOP
GLENDALE'S ECONOMIC DEVELOPMENT VISION MEETING
ASU WEST - KIVA ROOM
4701 WEST THUNDERBIRD RD
JULY 8, 2003
2:00 p.m.
The meeting was called to order by Mayor Elaine M. Scruggs, with Vice Mayor
Thomas R. Eggleston and the following Councilmembers present: Joyce V. Clark,
Steven E. Frate, David M. Goulet, H. Philip Lieberman, and Manuel D. Martinez.
Also present were Ed Beasley, City Manager; Rick Flaaen, City Attorney; Pamela
Hanna, City Clerk. Jim Colson, Economic Development Director,
Present from ASU: Dr. Michael Crow, President; Elaine Maimon, Provost; Carol
Poore, Vice Provost; Steve Miller, Deputy Vice-President of the Office of Public Affairs;
and Bobby Magdaleno, ASU West Director of Constituent Relations;
Dr. Crow said they are all involved in the process of building what will ultimately become
one comprehensive public university located at multiple sites. He stated the cities
within the region are evolving demographically, socially, culturally, and economically a
little more rapidly than the university, therefore, he wants to reach out to the cities to
obtain their input as to possible partnership opportunities. He said the university should
reflect the community's needs, both in terms of higher education and economic
development support, research and community engagement. He said ASU is
considered a medium sized university in terms of finances, noting it is expected to
spend $1 billion implementing the university's mission. He said, however, the university
is one of the largest in terms of the number of students.
Dr. Crow stated they have three simultaneous objectives, the first of which is to grow
and diversify. He pointed out Arizona is one of five states that provide no state based
financial aid to students for higher education, stating, therefore, the university has to
provide its own financial assistance. He said their second objective is to enhance the
quality of students, faculty, programs, and research programs. He noted ASU was
chosen as the hottest university in the United States, explaining it was the only
university of its size that was growing and enhancing quality at the same time. He
identified their third objective as expanding their research capacity. He explained
metropolitan Phoenix is half the size of metropolitan San Francisco, but metropolitan
San Francisco has 12 times the scientific and technological investment. He said
metropolitan Phoenix is the lowest of the major metropolitan areas in terms of research
and development activities.
Dr. Crow stated the number of applications is at record levels, despite a 40 percent
increase in undergraduate in-state tuition. He said quality is also at record levels,
noting 200 National Merit Scholars selected ASU as the number one school of choice.
He reported research is at its highest level and the Freshman classes on the West and
Main campuses are at their highest levels. He stated they want ASU to be connected
to Glendale's vision for the city, not just in terms of the West campus, but in terms of
the university as a whole. He said they have studied the University of London and the
University of Minnesota as examples of how a university can evolve, noting the
University of London has 40 locations around London. Vice Mayor Eggleston inquired
about the University of London's programs. Dr. Crow responded that their programs
are innovative and adaptive.
Dr. Crow predicted that, during his lifetime, ASU West would be one of the largest
public university campuses in the country, being distinctive from other parts of ASU and
having its own academic identity. He said, in order to be of maximum value, ASU West
will have to have an identity that is recognizable on a national basis. He explained they
hope to develop a polytech university on the East campus and a Liberal Arts and
Sciences university on the West campus. He stated the concept he has developed,
"One University, Many Places", will give students at all campuses the same access to
quality. He said each campus will have its own identity and compete with other similar
schools on a national basis, but compliment the programs offered at each of the other
campuses.
Dr. Crow concluded his presentation, stating they want a constructive, engaged
partnership relationship with the leading cities in this metropolitan area, noting they
have already talked to Phoenix, Mesa and Scottsdale.
In response to Councilmember Clark's question, Dr. Crow said certain classes are
offered at multiple campuses due to the demand for those classes. Councilmember
Clark asked what, if any, opportunities for telecommuting will the university offer. Dr.
Crow stated the university currently offers 60,000 credit hours and complete degree
programs over the Internet and has plans to expand its Internet offerings in the future.
He stated ASU also has significant relationships with community colleges and is looking
to enhance those relationships through joint admissions and joint bachelor degree
programs.
Councilmember Goulet asked if students transferring from other universities will be able
to make a seamless transition and avoid having to duplicate credits. Dr. Crow said they
hope to enhance their relationship with community colleges across the country and
better communicate to students what classes they will need and which will be accepted
by ASU.
In response to Councilmember Martinez's questions, Dr. Crow stated ASU cannot
respond fast enough to the demand at this point, but believe they can accommodate
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another 25,000 students. He stated they continue planning for the future and their
highest priority is to build out the East and West campuses. He explained ASU raised
an additional $44 million in revenue this year through tuition increases, noting $15
million will go directly into financial assistance.
Councilmember Goulet asked what criteria would have to be met for a downtown
Glendale campus to be considered. Dr. Crow stated, assuming there is a logical
reason for another campus and there is a need for particular programs at that campus,
it then becomes a matter of finances. He explained the downtown Phoenix facility
became available as a result of a real estate failure and ultimately cost pennies on the
dollar. He noted Phoenix made the decision that part of the downtown area will
become a bio-tech, bio-medical district. He said, given ASU's biotech and bio-medical
programs, there might be some partnership opportunities.
In response to Mr. Beasley's question, Dr. Crow explained, while they do not
necessarily have a detailed master plan, they know what has to be done in order for the
university to achieve its three objectives. He encouraged Glendale to contact ASU if it
sees partnering opportunities that would help both the city and the university meet their
goals. He noted Scottsdale approached the university to see how they could work
together to improve economic development in south Scottsdale. He said Scottsdale
basically wants ASU to develop a research park.
Dr. Crow asked the Council how ASU and Glendale can partner and work together to
the benefit of both parties. He said if Glendale can identify a core plan, they would sit
down with Council to determine how they can work together to advance both of their
visions.
Mr. Steve Miller gave an example of ASU's partnership with Mesa to utilize their
facilities for the Masters Public Affairs program. Similar partnering opportunities can be
discussed. The City of Scottsdale came to ASU with a problem in south Scottsdale that
is not evolving as planned. Together they reviewed the economic development plan for
the area. He noted that ASU never had a plan to use Los Arcos as a site. Scottsdale
has defined some issues, which will be discussed at a joint planning session in the fall.
Scottsdale is interested in ASU developing a research park similar to Tempe's.
Ms. Maimon said this meeting with the City of Glendale is the right place at the right
time. President Crow is here to listen to where Glendale is on their economic
development. We've participated in a number of joint activities/programs throughout the
years. We want to hear what Glendale is doing, Glendale's dreams. We are open to
partnerships with Glendale.
Dr. Crow said we are trying to open the gates. Glendale knows what we are trying to do,
how do we work together. We're open to any ideas. After we met with the Mesa City
Council recently, their reaction was what partnership opportunities are there to leverage
ASU's success as ASU looks at programs to leverage the City of Mesa's success.
They have a lot riding on William's Air Force Base, that is where our east campus is
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located.
In response to a question from Councilmember Clark regarding potential additional ASU
sites in Glendale, Dr. Crow said we would sit down with the City of Glendale and find
out how we can work together to meet your agenda as it matches our agenda.
Councilmember Lieberman noted that Glendale has the American Graduate School,
Midwestern University, and Glendale Community College. It would be natural to work
with all three of those institutions. ASU West is right on our border with Phoenix. He
would image that all those could share courses with ASU West. Ms. Maimon gave
examples of programs and shared usages already in affect between ASU West and
these organizations. They are looking for other opportunities for cooperation on a
broader scale.
Mayor Scruggs stated the City of Glendale was founded in 1892 and currently
measures 55 square miles, which makes it one of the smallest cities in terms of land
mass. She said, assuming Glendale annexes all the land it can, at most, it could be
100 square miles, therefore it has to make the most out of every foot. She stated the
city's current population is approximately 250,000 and the build out population will be
350,000. She said they envision Glendale as the central part of the valley, with
employment, entertainment and commercial destinations that attract people from
across the valley.
Mayor Scruggs spoke about the tremendous success of Midwestern University, at 59th
Avenue and Loop 101. Midwestern University has a 150-acre campus with 19 buildings,
and a student enrollment of 1,155. There are 100 faculty members and 127, staff
members, and 45 residents/interns. It is projected that Midwestern University will be in
the middle of the bio-medical explosion.
Mayor Scruggs commented on commercial developments within the city, including The
Village at Arrowhead and Desert Glen Plaza. She noted The Village at Arrowhead at
67th Avenue and Loop 101 has 79,000 square feet of neighborhood retail development
and is anchored by AJ's Fine Foods. Desert Glen Plaza, at 55th Avenue and Bell Road
is 113,000 square feet and will be anchored by Kohl's. Desert Glen Plaza will open in
October of 2002. She said Glendale is starting to attract stores, such as Kohl's, that
have no other presence in the valley or, in some cases, the state.
Mayor Scruggs noted 35 percent of the city's sales tax revenue is generated by
businesses on the three miles of Bell Road that are located within the city's limits. We
are starting to seek stores coming in that have no other presence in the west valley in
some cases not in the valley.
She stated the Talvi Business Park, at 59th Avenue and Bell Road, has only blossomed
in the last two or three years. It represents an opportunity for Glendale to attract
employment opportunities such as Precision Research, Federated Insurance and
Betchel Engineering.
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In response to a question from Dr. Crow, Mr. Coleson explained Precision Research
does high tech business-to-business research. They will design a business research
model for you then implement it. Dr. Crow asked if Betchel Engineering was the same
as the San Francisco Betchel. Mayor Scruggs responded yes, the Glendale facility is
for their North American Adminstration with an initial 450 employees. Mr. Coleson noted
they expect to employ approximately 700 employees within a year and a half. In
response to a question from Dr. Crow, Mayor Scruggs responded Federated Insurance
is the first large-scale insurance company to locate in Glendale. She noted Federated
Insurance is the eighth largest insurance company in the United Stated. This facility is
their regional headquarters. Mr. Coleson said they primarily do business insurance.
Mayor Scruggs commented we are planning on attracting more corporations such as
Federated Insurance and Betchel Engineering. Dr. Crow said ASU's doesn't have an
insurance focus but this is an example of the type of information, we could respond to
through the management school. Also, Betchel is a global engineering company, which
entails huge logistical issues. This is an area that ASU's main campus business school
has one of the leading supply chain logistics programs in the country. We have just
created a new office at the university, Associated Vice President for Economic Affairs to
look at these mechanism and linkages to link what we have currently and plan for what
will be needed in the future.
Mayor Scruggs noted the Betchel facility houses the Human Resources functions. Dr.
Crow stated Human Resources is another example of an area not presenting
emphasized which could be in the future. Dr. Crow stated the insurance industry
represents an opportunity for ASU as well because it does not currently focus on that
industry. He said Bechtel also represents a global opportunity, noting ASU's main
campus offers supply chain and logistics programs. We just created a new position,
Associated Vice President for Economic Affairs, who will be finding linkage to existing
programs and what needs to be added to address new opportunities.
Mayor Scruggs stated we are very proud to be the home to four colleges/universities.
Midwestern University, Thunderbird American Graduate School of International
Management, Glendale Community College, and Arizona State University West
Campus, which is barely outside, the city limits. Dr. Crow commented regarding the
ASU West campus, this part of Phoenix is residential; Glendale is really the hub of this
area.
Mayor Scruggs downtown Glendale is the heart of our city; Murphy Park was donated to
the city. There have been a lot of improvements over the last few years but it is still a
work in progress. The city has played a significant part in these improvements. Mayor
Scruggs commented on the 13,000 square foot, Glendale Civic Center that has been
host to gun shows, wedding receptions and small conventions as well as business and
association meeting. Also, noting the city's purchase o of the Bank of America Building
across from Murphy Park and the City Hall complex.
Mayor Scruggs stated the western area of Glendale is approximately 10 square miles.
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Our focus for this area is to attract employment and other amenities. The Glendale
Airport and Airpark are located in this the western area. The airport runway has been
expanded to 7,100 feet long and 100 feet wide allowing it to accommodate the largest
corporate jets. The city recently issued an RFP for a corporate jet facility.
Mayor Scruggs stated the Western Area Regional Facility, 83`d Avenue and Bethany
Home, is an 88-acre facility that will house a police and fire station as well as a regional
park that will include a lake, a community center, a recreation center, an aquatics park,
and horse trails. She also reviewed an elevation slide for Northern Avenue, depicting
the city's plans to make Northern Avenue a parkway.
Mayor Scruggs stated the Aqua Fria Towne Center, Camelback Road and Loop 101, is
a 54-acre, 520,000 square foot center, which is anchored by a Wal-mart Supercenter.
Zanjero, 91 stAvenue and Glendale Avenue and Rovey Farm Estates residential
developments are proceeding. Zanjero is 160 acres and Rovey Farm Estates, 83td
Avenue and Glendale Avenue is 294 acres, 797 lots, with a dedicated city park and
school site.
Mayor Scruggs stated the Coyotes Arena Project Mater Plan would include 6,000,000
of mixed-use development. Included are: 17,5000- seat arena; 1.6 million square foot
of various retail uses; 2.0 million square feet of class-A office space; 600,000 square
feet of entertainment and dining; 2 to 4 major hotels, and a mix of residential options.
Mayor Scruggs stated the city is also very excited about the Cardinal's stadium project,
noting it is expected to open in 2006 and will host its first Fiesta Bowl in 2007. It will
have 63,000 permanent seats expandable to 73,000 seats for mega events; retractable
roof and roll-out natural grass field; 16,000 on-site parking spaces and youth sports
field; 117,000 square feet exhibition space, and will be the home of the Arizona
Cardinals, Tositos Fiesta Bowl; potential Super Bowls, NCAA Final Fours, conventions
and trade shows.
Mayor Scruggs stated the City of Glendale future plans include: continuing to stimulate
private investment; adding 15,000 quality jobs; enhancing dining, entertainment, and
retail options; continuing to improve design standards and facilities; and revitalizing the
downtown.
Mayor Scruggs concluded her presentation, stating Glendale has to be selective as to
what comes in, given its limited size. A lot of communities to the west want to be the
home for many people; Glendale wants to be an employment, entertainment and
shopping area. She said Glendale's focus is on attracting quality jobs.
Dr. Crow suggested they have their economic development people work with the city to
identify ways both parties can take advantage of burgeoning opportunities. He stated
Arizona State University's concept is "One University, Many Places", which will give
students at all campuses the same access to quality. We need to form partnership to
accomplish our objectives. Mayor Scruggs stated Council is very open to whatever
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partnership opportunities may exist and is excited about the possibilities.
Councilmember Martinez noted Midwestern University received 5,000 applications for
100 open slots when they first opened. Dr. Crow pointed out ASU offers a nursing
program at its West campus. Ms. Maimon stated they are working on partnerships with
other colleges. She stated high school students can get a nursing assistant certificate
and be employed at a hospital that will pay their tuition while they go to school. She
said ASU and the city could partner to develop a program that encourages students to
obtain their nursing assistant certificates, which could result in an interest that carries
through to their college years. Mayor Scruggs commented on the difficulties hospitals
face when trying to recruit qualified nurses. Dr. Crow assured City Council that it was
apparent that there were opportunities for partnering.
ADJOURNMENT
The meeting was adjourned at 4:15 p.m.
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